Why All Top Brands Are Moving To Flexible Packaging?

Flexible packaging is emerging as a choice for many top brands not just in India but across the globe. The appealing appearance for sure is a reason behind it but there are other advantages as well and that too in the favor or manufacturers and the consumers.

It is has extended the shelf life of the product, provided barrier protection from heat and ensured food safety in every way. Here in this blog you will get to know a lot of amazing advantages that flexible packaging is offering.

Freedom Customization

It can be made in any way to fit the idea that you might already have in your head or can also be iced with some new innovations. Any size or shape can be given to your brand keeping the convenience of the customer’s usage in mind. The best thing about flexible packaging solutions is that you can do anything to make it look attractive to purchase so that you can give any suggestion to the manufacturers of flexible packaging material.

Better Protection

High grade polymers are used by food and snacks packaging manufacturers for flexible packaging such as polypropylene, PVC, polyethylene and polyamide. All these polymers are safe to be used as they are contaminant free and approved by FDA. Besides, they work as a protective layer for all the edible liquids and beverages so that they don’t come in contact with moisture, dust or UV rays.

Environmental Friendly

The best thing about this packaging is that they are recyclable and all the sustainable methods are used by packaging companies in India. Besides, it consumes very minimal energy to be produced which then reduce the cost of production. Because of the small packaging manufacturers don’t have to send multiple trucks to transport the product which then saves fuel and time at the same time.

360 degree Branding 

The design is not limited to size or label in flexible packaging. The high impact design on every inch of flexible packaging makes it look appealing and the customer feels the urge to buy it. It starts from single serve sachets to large stand up pouches that can be used multiple times. The quality of digitally printed graphics sets an alluring image of the product in customer’s head even when they see that in an advertisement or in a super market. 

Convenience to the customer and the manufacturer

Small and designer packaging of all the fast moving consumer goods especially has set another level of convenience to both the parties. Transportation cost has decreased as multiple cartons can be loaded on to the moving trucks because of the packaging that doesn’t take much of space. The product reaches the distributors and retailers much faster than it used to be because of the earlier ways of packaging. So both the parties, top flexible packaging company in India and customers, are happy with the cost, conservation and fast delivery of the product. Even the brand owners are satisfied because the product reaches the ultimate customer in no time.

These are the reasons why flexible packaging has become the foremost choice for top brand owners because it doesn’t have any negative point to be not to go for and that is the reason this industry is gaining more and more market shares as well!

 

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